New Adsense Feature

Just within the past day or so Google Adsense units have been displaying something new.  A set of small arrow icons that users can click to scroll over to view more advertisements.Adsense Arrows

In some cases the text, “Show More” replaces the arrows. Will many users use these arrows or even know what they are for? It doesn’t appear to be worth the effort. There hasn’t been a post about it yet on the Adsense Blog.